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	<title>Yellow Car Design: The Blog &#187; Amsterdam</title>
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	<link>http://yellowcardesign.com/blog</link>
	<description>How we roll</description>
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		<title>Typotheque &#8211; Celebrating The First Ten Years</title>
		<link>http://yellowcardesign.com/blog/2010/01/14/typotheque-celebrating-the-first-ten-years/</link>
		<comments>http://yellowcardesign.com/blog/2010/01/14/typotheque-celebrating-the-first-ten-years/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 15:52:59 +0000</pubDate>
		<dc:creator>ycd</dc:creator>
				<category><![CDATA[books]]></category>
		<category><![CDATA[stuff we like]]></category>
		<category><![CDATA[Amsterdam]]></category>
		<category><![CDATA[brochure]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[typography]]></category>

		<guid isPermaLink="false">http://yellowcardesign.com/blog/?p=708</guid>
		<description><![CDATA[<p class="wp-caption-text">Typotheque Typefaces 1999-2009</p>
<p class="wp-caption-text">Fedra Sans</p>
<p class="wp-caption-text">Forewords</p>
<p>Typotheque is a graphic design studio and &#8220;digital type foundry&#8221;, founded by Peter and Johanna Bil&#8217;ak (ahhh, designer husband &#38; wife duo&#8230;) in 1999. Anyone who&#8217;s interested in typography should bookmark their website, as it is full of useful and beautiful design things available for purchase such as books, t-shirts and <span style="color:#777"> . . . &#8594; Read More: <a href="http://yellowcardesign.com/blog/2010/01/14/typotheque-celebrating-the-first-ten-years/">Typotheque &#8211; Celebrating The First Ten Years</a></span>]]></description>
			<content:encoded><![CDATA[<div id="attachment_709" class="wp-caption aligncenter" style="width: 494px"><a href="http://yellowcardesign.com/blog/wp-content/uploads/2010/01/2.jpg"><img class="size-full wp-image-709  " title="Typotheque" src="http://yellowcardesign.com/blog/wp-content/uploads/2010/01/2.jpg" alt="Typotheque Typefaces 1999-2009" width="484" height="409" /></a><p class="wp-caption-text">Typotheque Typefaces 1999-2009</p></div>
<div id="attachment_710" class="wp-caption aligncenter" style="width: 494px"><a href="http://yellowcardesign.com/blog/wp-content/uploads/2010/01/3.jpg"><img class="size-full wp-image-710  " title="Fedra Sans" src="http://yellowcardesign.com/blog/wp-content/uploads/2010/01/3.jpg" alt="Fedra Sans" width="484" height="350" /></a><p class="wp-caption-text">Fedra Sans</p></div>
<div id="attachment_711" class="wp-caption aligncenter" style="width: 494px"><a href="http://yellowcardesign.com/blog/wp-content/uploads/2010/01/1.jpg"><img class="size-full wp-image-711  " title="Forewords" src="http://yellowcardesign.com/blog/wp-content/uploads/2010/01/1.jpg" alt="Forewords" width="484" height="388" /></a><p class="wp-caption-text">Forewords</p></div>
<p><em>Typotheque</em> is a graphic design studio and &#8220;digital type foundry&#8221;, founded by Peter and Johanna Bil&#8217;ak (ahhh, designer husband &amp; wife duo&#8230;) in 1999. Anyone who&#8217;s interested in typography should bookmark their <strong><a class="wp-caption-dd" title="Typotheque" href="http://www.typotheque.com" target="_blank">website</a></strong>, as it is full of useful and beautiful design things available for purchase such as books, t-shirts and of course typefaces as this is what they specialize in. To celebrate their 10 years anniversary, they sent us &#8211; and a bunch of other people, I&#8217;m sure &#8211; a nice little brochure that commemorate what they&#8217;ve accomplished in the last decade. I was very impressed by it, which was to be expected since it puts together a few of my most favourite design elements:</p>
<p>- A typography-based design;</p>
<p>- A good used of &#8220;the grid&#8221;;</p>
<p>- The use of black ink on newsprint;</p>
<p>- It&#8217;s Dutch (ok, that&#8217;s not really a design elements, but what I mean is that Dutch design is one of my favourite and a trip to Amsterdam is enough to convince anyone that design is ultra-present everywhere, even in the streets (see picture below).</p>
<p>You will notice that my favourite design elements all have one thing in common: they are simple. Yet, when you put them together the result is stunning and nothing is missing. No frou-frou and no need for fancy stuff. Just a well executed, simple design, like the <em>Typotheque</em> brochure above. A special mention goes to the envelope in which the brochure came in. Again, simple, typography based design but this time in a bright orange colour that contrast well enough with the brochure to create a balance when the two items are put together. We wish <em>Typotheque</em> a very happy 10 years old birthday, and look forward to their 20th anniversary brochure.</p>
<div id="attachment_724" class="wp-caption aligncenter" style="width: 554px"><a href="http://yellowcardesign.com/blog/wp-content/uploads/2010/01/untitled.jpg"><img class="size-full wp-image-724 " title="untitled" src="http://yellowcardesign.com/blog/wp-content/uploads/2010/01/untitled.jpg" alt="Amsterdam" width="544" height="408" /></a><p class="wp-caption-text">Amsterdam</p></div>
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		<title>Amsterdam Beer &#8211; Nice packaging (and taste!)</title>
		<link>http://yellowcardesign.com/blog/2009/12/31/amsterdam-beer-nice-packaging-and-taste/</link>
		<comments>http://yellowcardesign.com/blog/2009/12/31/amsterdam-beer-nice-packaging-and-taste/#comments</comments>
		<pubDate>Fri, 01 Jan 2010 00:38:14 +0000</pubDate>
		<dc:creator>ycd</dc:creator>
				<category><![CDATA[packaging]]></category>
		<category><![CDATA[stuff we like]]></category>
		<category><![CDATA[Amsterdam]]></category>
		<category><![CDATA[beer]]></category>
		<category><![CDATA[bottle]]></category>
		<category><![CDATA[box]]></category>

		<guid isPermaLink="false">http://yellowcardesign.com/blog/?p=680</guid>
		<description><![CDATA[<p class="wp-caption-text">Amsterdam Beer</p>
<p>Amsterdam is a locally brewed beer. It is conveniently located just around the corner from us so it&#8217;s a great alternative to the Oh-So-Stinky-And-Far-Away Beer Store. There&#8217;s definitely something special about buying beer directly at the brewery: not only are we doing something good by buying a local product, but the beer even seems <span style="color:#777"> . . . &#8594; Read More: <a href="http://yellowcardesign.com/blog/2009/12/31/amsterdam-beer-nice-packaging-and-taste/">Amsterdam Beer &#8211; Nice packaging (and taste!)</a></span>]]></description>
			<content:encoded><![CDATA[<div id="attachment_679" class="wp-caption aligncenter" style="width: 561px"><a href="http://yellowcardesign.com/blog/wp-content/uploads/2009/12/amsterdam.jpg"><img class="size-full wp-image-679   " title="amsterdam" src="http://yellowcardesign.com/blog/wp-content/uploads/2009/12/amsterdam.jpg" alt="Amsterdam Beer" width="551" height="413" /></a><p class="wp-caption-text">Amsterdam Beer</p></div>
<p><em>Amsterdam</em> is a locally brewed beer. It is conveniently located just around the corner from us so it&#8217;s a great alternative to the Oh-So-Stinky-And-Far-Away Beer Store. There&#8217;s definitely something special about buying beer directly at the brewery: not only are we doing something good by buying a local product, but the beer even seems fresher and tastier. The brewery shop isn&#8217;t just a plain refrigerator. It&#8217;s a<a class="wp-caption-dd" title="Amsterdam Beer" href="http://www.amsterdambeer.com/" target="_blank"> <strong>cool warehouse</strong></a><strong> </strong>where we can see the beer-making process and the staff, if often not overly friendly, is at least authentic and far from the corporate &#8216;fakeness&#8217; that we get in other places.</p>
<p>Anyways, the purpose of this post is to show you that <em>Amsterdam</em> recently changed its packaging. It used to be a paper label glued to the bottle, but now they&#8217;ve changed it so the label is directly printed on the bottle. It gives it a nice, clean look and makes it easier for the brewery to reuse the bottle in an eco-friendly manner. We also like the box in which the 25 bottles came: it&#8217;s minimalist, a bit rough-looking and very different from the overly decorated and colourful box that other beers come in&#8230; We give it two thumbs up, and on that note, we&#8217;re off to drink a beer &#8211; it&#8217;s New Year&#8217;s Eve after all!</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;</p>
<p><strong>Amsterdam &#8211; Bière au bel emballage (et bon goût!)</strong></p>
<p><em>Amsterdam</em> est une bière brassée ici, à Toronto. La brasserie est située juste au coin de notre rue, donc c&#8217;est pratique et nous permet d&#8217;éviter la puanteur du Beer Store. Il y a définitivement des avantages à acheter de la bière directement à la brasserie: non seulement encourageons-nous une entreprise locale, mais la bière semble être plus &#8220;fraîche&#8221; et semble également avoir meilleur goût. Le magasin de la brasserie n&#8217;est pas qu&#8217;un simple réfrigérateur&#8230; C&#8217;est plutôt un genre d&#8217;<strong><a class="wp-caption-dd" title="Amsterdam Beer" href="http://www.amsterdambeer.com/" target="_blank">entrepôt</a></strong> qui permet de voir comment la bière est faite et les employés, même s&#8217;ils ne sont pas toujours extrêmement sympatiques, sont authentiques.</p>
<p>Récemment, <em>Amsterdam</em> a changé l&#8217;emballage de ses bouteilles de bière. Au lieu d&#8217;avoir une étiquette en papier collée sur la bouteille, l&#8217;étiquette est désormais directement imprimée sur celle-ci. En plus d&#8217;être écologique, ça modernise l&#8217;image de la marque. On aime beaucoup la simplicité de la boîte dans laquelle venaient les 25 bières&#8230;Ça fait changement des autres caisses de bières aux couleurs et designs un peu trop dynamiques! Parlant de bières&#8230;C&#8217;est l&#8217;heure d&#8217;aller en prendre une. Après-tout, c&#8217;est la veille du Nouvel An!</p>
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