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	<title>Yellow Car Design: The Blog &#187; beer</title>
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		<title>Amsterdam Beer &#8211; Nice packaging (and taste!)</title>
		<link>http://yellowcardesign.com/blog/2009/12/31/amsterdam-beer-nice-packaging-and-taste/</link>
		<comments>http://yellowcardesign.com/blog/2009/12/31/amsterdam-beer-nice-packaging-and-taste/#comments</comments>
		<pubDate>Fri, 01 Jan 2010 00:38:14 +0000</pubDate>
		<dc:creator>ycd</dc:creator>
				<category><![CDATA[packaging]]></category>
		<category><![CDATA[stuff we like]]></category>
		<category><![CDATA[Amsterdam]]></category>
		<category><![CDATA[beer]]></category>
		<category><![CDATA[bottle]]></category>
		<category><![CDATA[box]]></category>

		<guid isPermaLink="false">http://yellowcardesign.com/blog/?p=680</guid>
		<description><![CDATA[<p class="wp-caption-text">Amsterdam Beer</p>
<p>Amsterdam is a locally brewed beer. It is conveniently located just around the corner from us so it&#8217;s a great alternative to the Oh-So-Stinky-And-Far-Away Beer Store. There&#8217;s definitely something special about buying beer directly at the brewery: not only are we doing something good by buying a local product, but the beer even seems <span style="color:#777"> . . . &#8594; Read More: <a href="http://yellowcardesign.com/blog/2009/12/31/amsterdam-beer-nice-packaging-and-taste/">Amsterdam Beer &#8211; Nice packaging (and taste!)</a></span>]]></description>
			<content:encoded><![CDATA[<div id="attachment_679" class="wp-caption aligncenter" style="width: 561px"><a href="http://yellowcardesign.com/blog/wp-content/uploads/2009/12/amsterdam.jpg"><img class="size-full wp-image-679   " title="amsterdam" src="http://yellowcardesign.com/blog/wp-content/uploads/2009/12/amsterdam.jpg" alt="Amsterdam Beer" width="551" height="413" /></a><p class="wp-caption-text">Amsterdam Beer</p></div>
<p><em>Amsterdam</em> is a locally brewed beer. It is conveniently located just around the corner from us so it&#8217;s a great alternative to the Oh-So-Stinky-And-Far-Away Beer Store. There&#8217;s definitely something special about buying beer directly at the brewery: not only are we doing something good by buying a local product, but the beer even seems fresher and tastier. The brewery shop isn&#8217;t just a plain refrigerator. It&#8217;s a<a class="wp-caption-dd" title="Amsterdam Beer" href="http://www.amsterdambeer.com/" target="_blank"> <strong>cool warehouse</strong></a><strong> </strong>where we can see the beer-making process and the staff, if often not overly friendly, is at least authentic and far from the corporate &#8216;fakeness&#8217; that we get in other places.</p>
<p>Anyways, the purpose of this post is to show you that <em>Amsterdam</em> recently changed its packaging. It used to be a paper label glued to the bottle, but now they&#8217;ve changed it so the label is directly printed on the bottle. It gives it a nice, clean look and makes it easier for the brewery to reuse the bottle in an eco-friendly manner. We also like the box in which the 25 bottles came: it&#8217;s minimalist, a bit rough-looking and very different from the overly decorated and colourful box that other beers come in&#8230; We give it two thumbs up, and on that note, we&#8217;re off to drink a beer &#8211; it&#8217;s New Year&#8217;s Eve after all!</p>
<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;</p>
<p><strong>Amsterdam &#8211; Bière au bel emballage (et bon goût!)</strong></p>
<p><em>Amsterdam</em> est une bière brassée ici, à Toronto. La brasserie est située juste au coin de notre rue, donc c&#8217;est pratique et nous permet d&#8217;éviter la puanteur du Beer Store. Il y a définitivement des avantages à acheter de la bière directement à la brasserie: non seulement encourageons-nous une entreprise locale, mais la bière semble être plus &#8220;fraîche&#8221; et semble également avoir meilleur goût. Le magasin de la brasserie n&#8217;est pas qu&#8217;un simple réfrigérateur&#8230; C&#8217;est plutôt un genre d&#8217;<strong><a class="wp-caption-dd" title="Amsterdam Beer" href="http://www.amsterdambeer.com/" target="_blank">entrepôt</a></strong> qui permet de voir comment la bière est faite et les employés, même s&#8217;ils ne sont pas toujours extrêmement sympatiques, sont authentiques.</p>
<p>Récemment, <em>Amsterdam</em> a changé l&#8217;emballage de ses bouteilles de bière. Au lieu d&#8217;avoir une étiquette en papier collée sur la bouteille, l&#8217;étiquette est désormais directement imprimée sur celle-ci. En plus d&#8217;être écologique, ça modernise l&#8217;image de la marque. On aime beaucoup la simplicité de la boîte dans laquelle venaient les 25 bières&#8230;Ça fait changement des autres caisses de bières aux couleurs et designs un peu trop dynamiques! Parlant de bières&#8230;C&#8217;est l&#8217;heure d&#8217;aller en prendre une. Après-tout, c&#8217;est la veille du Nouvel An!</p>
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		<title>Stiegl Bier &#8211; Nice can design</title>
		<link>http://yellowcardesign.com/blog/2009/11/13/stiegl-bier-nice-can-design/</link>
		<comments>http://yellowcardesign.com/blog/2009/11/13/stiegl-bier-nice-can-design/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 14:31:56 +0000</pubDate>
		<dc:creator>ycd</dc:creator>
				<category><![CDATA[packaging]]></category>
		<category><![CDATA[stuff we like]]></category>
		<category><![CDATA[austria]]></category>
		<category><![CDATA[beer]]></category>
		<category><![CDATA[can]]></category>
		<category><![CDATA[design]]></category>

		<guid isPermaLink="false">http://yellowcardesign.com/blog/?p=447</guid>
		<description><![CDATA[<p class="wp-caption-text">Stiegl Beer</p>
<p>Am I the only person to buy beer based on the can/bottle design? Maybe. Anyways, I like to share designs that I like so here it is, a picture of Salzburger Stiegl Bier. It&#8217;s a beer from Austria, just like Arnold. Is it a good beer? No idea yet, but I will certainly let <span style="color:#777"> . . . &#8594; Read More: <a href="http://yellowcardesign.com/blog/2009/11/13/stiegl-bier-nice-can-design/">Stiegl Bier &#8211; Nice can design</a></span>]]></description>
			<content:encoded><![CDATA[<div id="attachment_448" class="wp-caption aligncenter" style="width: 510px"><a href="http://yellowcardesign.com/blog/wp-content/uploads/2009/11/Siegl-bier.jpg"><img class="size-large wp-image-448" title="Stiegl" src="http://yellowcardesign.com/blog/wp-content/uploads/2009/11/Siegl-bier-768x1024.jpg" alt="Stiegl" width="500" height="666" /></a><p class="wp-caption-text">Stiegl Beer</p></div>
<p>Am I the only person to buy beer based on the can/bottle design? Maybe. Anyways, I like to share designs that I like so here it is, a picture of Salzburger Stiegl Bier. It&#8217;s a beer from Austria, just like <strong><a class="wp-caption-dd" title="Arnold Schwarzenegger" href="http://yellowcardesign.com/blog/wp-content/uploads/2009/11/Arnold-Schwarzenegger1.jpg" target="_blank">Arnold</a></strong>. Is it a good beer? No idea yet, but I will certainly let you know once we&#8217;ve drunk it. For now, all I know is that the shapes on the side of the can can be explained by the fact that &#8220;stiegl&#8221; means &#8220;stairs&#8221; in English and that the restaurant where the beer is brewed is located in the centre of Salzburg, directly next to the stairs up to the Fortress &#8220;<strong><a class="wp-caption-dd" title="Salzburg Castle" href="http://www.visit-salzburg.net/sights/hohensalzburg.htm" target="_blank">Festung Hohensalzburg</a></strong>&#8220;, place where I&#8217;ve never been but that seems to be gorgeous. Maybe one day I&#8217;ll go, who knows?</p>
<p>vicky</p>
<p>___________________</p>
<p><strong>Stiegl Bier &#8211; Belle cannette!</strong></p>
<p>Suis-je la seule personne à choisir la bière que j&#8217;achète selon le design de la bouteille/cannette? Peut-être&#8230; En tout cas, j&#8217;aime partager le design que j&#8217;aime alors voici une photo d&#8217;une cannette de Salzburger Stielg Bier. C&#8217;est une bière autrichienne, comme <strong><a class="wp-caption-dd" title="Arnold Schwarzenegger" href="http://yellowcardesign.com/blog/wp-content/uploads/2009/11/Arnold-Schwarzenegger1.jpg" target="_blank">Arnold</a></strong>. Est-ce une bonne bière? Aucune idée, elle est encore dans le frigo. Je vous en redonne des nouvelles. Pour le moment, tout ce que je sais c&#8217;est que les formes sur le côté de la cannette peuvent être expliquées par le fait que &#8220;stiegl&#8221; signifie &#8220;escalier&#8221; en français et que la brasserie où la bière est faite est située au centre-ville de Salzburg, directement à côté des escaliers menant au château &#8220;<strong><a class="wp-caption-dd" title="Salzburg Castle" href="http://www.visit-salzburg.net/sights/hohensalzburg.htm" target="_blank">Festung Hohensalzburg</a></strong>&#8220;, endroit où je n&#8217;ai jamais mis les pieds mais qui a l&#8217;air magnifique. Peut-être un jour, qui sait?</p>
<p>vicky</p>
<p>PS: La patte poilue sur la photo appartient à Steve le Chat, qui a insisté pour être dans la photo&#8230;</p>
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